There I was, sat watching the Olympics for way too many hours, with my laptop open to Typeform.
I managed to watch - well, sort of - the figure skating while I was compiling this set of example feedback forms across a set of niches where I have served clients.
These examples are all similar in structure and have three outcome paths:
- Sign up for a newsletter
- Consider one of our courses/products
- We want to book a call with you
This is a sort of ‘buyer intent ladder’ from low to high to which we route the quiz taker, based on their responses. What we are trying to do is find the real buyers - not the tire kickers - in the list.
Note: I created external landing pages for newsletter sign up and for sample course list, so remember that these are strictly examples and NOT real working artefacts.
Here’s the entry point typeform
Creating the quiz is the easy part. It’s determining the right set of questions to map the ‘intent’ to the outcomes you want. Once that’s done, the act of creating the quiz itself is simple.
If you are a coach/creator/consultant who works in any of the niches this covers, let me know if this makes sense to you.
cheers
des