NEW!! 4 sweet new ways to make your Typeform Chats stickier 🍭

Heyo everyone, hope you're doing well! I'm here bearing news of some handy updates to Chat by Typeform. A couple of months back, I came and told you how Chat lets you create chatbots in a flash to deliver interactive experiences to your leads, customers, or visitors. Well, Chat has just got better – and smarter – thanks to these handy updates that add oodles more customization.  Enough chit-chat – let's delve straight into what's new: 1. Call to action You can now customize the greeting message of your Chat popup to grab people's attention. Whether you want to ask someone to submit a question, invite them to share their contact details, or ask them to take your quiz, you can write your own custom CTA. To edit your message, go to the Design section within the popover embed options and simply type your new greeting. You can even use emojis 🙌🙌   2. Behavioural triggers  Just like with typeforms you can now use behaviour triggers to decide when to show or hide your Chat icon. You can set the Chat to appear or disappear depending on the following conditions:  Appear when your web page loads Appear when a visitor spends x amount of time on the page Appear when the visitor scrolls down Appear when the visitor tries to exit the page Disappear once the Chat has been filled out To access these features embed your Chat as a popover and head for the Custom launch options within the Advanced settings. 3. Custom icons Want to change how the Chat icon looks to make it more "on-brand"? No worries, you can now change this by uploading a custom icon from the Design panel, like this: 4. Notification dot If you've ever read Nir Eyal's Hooked, you'll know all about the theory behind the powerful way in which notification icons act as behavioural triggers. People have become hardwired to want to click on those little dots that indicate a message is waiting for them. Now you can add a notification dot to your Chat icon to tempt people into opening it. I find them simply irresistible!  When someone has interacted with the Chat, the red dot notification on the chat icon disappears after a period of time specified by you.  Go ahead and play around and see what you can create! If you need help setting up your Chat check out our Help Center article, which includes a great video guide! Learn more about what you can do with Chat Keen to find out more about what you can do with Chat and how to use it? Join me and my colleague @Cristina G on Thursday 17th June 2021 for our live Webinar. We'll talk about how to get started and walk you through the Chat creation process from start to finish. We'll also be on hand to answer any questions at the event!Get more details about the Webinar here  

[WORKFLOW] How we collect customer stories & testimonials using Typeform

Hey there, I'm James, and I'm part of the Content team within Customer Success at Typeform. It's great to meet you :)  I want to share some tips about how we use Typeform to collect customer success stories for our blog – and how we then automate the management of these stories within Typeform's wider content team.  You may be collecting and publishing customer stories for your own business already. If not, you're missing out. We've found them great for:  Social proof to attract new customers. Engaging existing customers by showing them new ways they can get more value. Educating existing customers on advanced features and the benefits of using these.  Personally, what I love about writing these case studies is finding out the amazing stuff our customers are doing - and to hear about the difference our product is making to their business. You can see a ton of examples in the Inspiration section of our blog. So, what do we do and how do we do it? 1. Finding customers There are a bunch of ways we identify customers who are a potential fit for a customer story, including:  An internal Slack channel for typeform employees to share interesting use cases they've seen of Typeform in the wild. Research on social media and communities where we look for people who mention their use of Typeform.  We have embedded our customer story questionnaire on our blog so that customers can submit their own stories through there.  Our internal #inspiration channel. We're forever amazed at the ways people are using Typeform The content team has a checklist which we use to assess whether a use case is a good fit for a story. Criteria we look at are things like:  Interestingness of use case Story  Results/business impact Typeform design Brand relevance  2. Capturing their storyOnce we've identified a customer we're interested in featuring we get in touch with them and – assuming they're up for it – share our Case Study Questionnaire typeform with them. Note that we embed this same typeform as a popup at the end of our blog articles to collect submissions out in the wild, too.The typeform includes an embedded videoask allowing the respondent to reply to the questions via audio or video if they prefer. To see how it all works, take a look at this overview of what's inside:  3. Working with the responses Once the customer has submitted their story, we have a bunch of automations set up to make our lives easier when managing the responses: Slack alerts  Whenever a customer completes the case study submission form, our content team is alerted in a Slack channel. The message pipes in the responses to the questions at a glance so the team can quickly see the quality of the submission and respond to the customer accordingly. Here's our Content Experience Manager, @Nasia  with a quick demo:  For more on setting up the Slack integration, head to our Help Center. Storing stories in Airtable  Internally, we centralise our customer story content inventory in Airtable. This makes it easy for the team to tag, filter and view content based on certain criteria. For example, if we have a marketing campaign coming up on doing lead generation, we can easily find potential customers to feature. Likewise, if we want to run an educational Webinar on Logic Jumps we can filter for case studies of customers who are using Logic and reach out and see if they'd like to participate as a guest. Here's a vid showing how the Airtable integration works. If you want more info on how to set up the Airtable integration, check out this Help Center article.  Creating automatic drafts in Google Docs  Probably my favourite integration is the Zap that takes the customer's response to the typeform questionnaire and turns it into an article automatically in Google Docs. We can then quickly turn this document into a blog post, email content, landing page content, etc. Very cool. Nasia was the brains behind this one so I'll let her explain how it works:  So, after all this do you want to submit your own Typeform success story? Now you know all the work that's gone into setting up the process it's the least you can do, right? Feel free to go fill in the typeform. And don't worry, we'll know straight away if you have or not 👀