Hey all! 👋
Ever thought about using Typeform as part of your Referral Program? Well, that’s exactly what Hometown, the winners of our Marketer of the Year award did!
Off the back of their epic win, I had the opportunity to catch up with Lacy Harvey, VP of Marketing at Hometown, a ticketing and event management platform.
Lacy explained just some of the ways they’ve started using Typeform as they build out customer engagement and marketing strategies.
We learned:
- How testing referrals as part of a broader marketing campaign confirmed the strength of peer-to-peer recommendations in their network, leading them to create an evergreen referral program.
- How listening to customer feedback gives them the edge over competitors and allows Hometown to continue to provide the best solutions for their customers.
- How tapping into Typeform integrations means they can react faster and turn leads into loyal customers.
Want to know more? Read the full story over on the Typeform blog here 👀
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