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Facebook Ad Conversion Events


AdamL8773
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I’ve gone ahead and added my Facebook pixel to one of my video asks, and I’d like to be able to create a conversion event when someone submits their contact information.

What’s the next step here? I’m not sure how to create a custom conversion event with VideoAsk - thank you!

Best answer by andrew_videoask

Hi @AdamL8773!

While we don’t currently support custom conversion events, we do provide a conversion event that achieves exactly what you’re looking for. The conversion event is called generate_lead

I hope this helps!

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9 replies

Grace
Community Team
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  • Community Advocate
  • 2538 replies
  • April 26, 2023

Hey @AdamL8773 thanks for stopping by!

I am not an expert in Facebook Pixel, but I think in terms of creating custom events, that’s something you need to do in your Meta Ads Manager account. I believe from there you can create events for your pixel. 

@andrew_videoask might be able to help a bit further - or hopefully another kind Community member! 🙏


andrew_videoask
Typeform
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Hi @AdamL8773!

While we don’t currently support custom conversion events, we do provide a conversion event that achieves exactly what you’re looking for. The conversion event is called generate_lead

I hope this helps!


AdamL8773
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  • 5 replies
  • April 29, 2023

Thank you @andrew_videoask  - should I see generate_lead conversion event in here? I’ve connected my pixel to the video ask form, but I don’t see anything new in custom conversions. Any help is greatly appreciated - thank you


andrew_videoask
Typeform
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Hi @AdamL8773, I haven’t personally configured this before in Ads Manager so I’m not 100% certain.

If you’ve already sent through some test data as a respondent and don’t see the event listed, I’d try creating a custom conversion. What happens when you click that?


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  • 10 replies
  • September 5, 2024

@andrew_videoask hi Andrew! when you typed this below, did you mean that in Meta’s Events Manager, when creating the custom conversion, to do a URL contains: “generate_leads” ?

I’m trying to figure out what the correct entry in the “Rules” section is here. And whether I should include something in the “standard event” section. Thanks in advance for any tips! :

“While we don’t currently support custom conversion events, we do provide a conversion event that achieves exactly what you’re looking for. The conversion event is called generate_lead”

 


Grace
Community Team
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  • Community Advocate
  • 2538 replies
  • September 9, 2024

Hey @Zozo, just checking, are setting this up for VideoAsk or Typeform? 


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  • Explorer
  • 10 replies
  • September 9, 2024

Hi @Grace, oh sorry if I wasn’t clear, I’m setting this up for a Typeform form / I’m not using VideoAsk.


Grace
Community Team
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  • Community Advocate
  • 2538 replies
  • September 9, 2024

Ah gotcha, I think Andrew was referring to VideoAsk here. @Liz do you have any experience setting up an event like this?


Liz
Community Team
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  • Tech Community Advocate
  • 14580 replies
  • September 18, 2024

@Grace I’ve already answered in another thread!


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