As we wrap up 2024, we're excited to reflect on a year filled with innovation, growth, and collaboration with you—our incredible community. 🎁

Together, we’ve taken action on dozens of customer-submitted ideas, refining existing features and launching new functionality inspired by your feedback. 

From small but mighty updates like introducing version history and the ability to add multiple questions per page, to powerful AI innovations and enhanced security measures, here are some of the highlights that made this year unforgettable for the Typeform community. 

📈 Typeform for Growth
 

The launch of Typeform for Growth, has helped hundreds of businesses capture more leads, improve conversions, and drive revenue growth.

This package offers powerful tools tailored for scaling businesses, including advanced integrations, enriched data capabilities, and enhanced workflows to maximize impact at every stage of the customer journey. 

🔮 Advancing AI across the platform
 

We introduced several cutting-edge AI features to simplify workflows and change the way you build, brand, and analyze your forms:

• Brand Kit: Automatically pulls branding elements and visuals from your website, ensuring every form looks on-brand with minimal effort.
• Smart Insights: Analyze your results effortlessly with AI-powered dashboards and text analysis featuring topic detection. Gain a clear, high-level overview of your data to make informed decisions faster.
• Ask AI: Dive deeper into your results by asking AI additional questions. Instantly receive insights, detailed explanations, and custom charts tailored to your queries.

🧑‍💻️ Seamless integrations to power your workflows
 

This year, we brought you smarter, more powerful connections with your most loved tools:

• Create with HubSpot: Map Typeform questions directly to HubSpot fields from the Create panel, streamlining your workflows.
• Automated AI Workflows with Zapier: Simply tell us what you want to do with your data, and our embedded Zapier AI tool will generate a custom workflow for you—saving time and effort.

🪄 Build smarter, more engaging forms that deliver results
 

We’ve made forms and the data you collect more interactive, insightful, and impactful:

• B2B and B2C Data Enrichment: Gain deeper insights about your audience with enriched data like demographics and company details, helping you make more informed decisions.

• Video Questions: Use embedded videos in your forms to create dynamic, visually engaging questions that captivate respondents.

• Video Answers: Let respondents answer questions with videos, adding a personal touch that fosters better engagement and richer insights.

🤖 Ensuring data quality
 

Your data matters, and we’ve implemented new tools to protect and enhance it:

• reCAPTCHA Protection: Prevent spam and bot submissions with Google reCAPTCHA, including advanced options like invisible bot detection.
• Duplicate Submission Prevention: Automatically block repeat submissions using unique identifiers like IP addresses, so your data stays clean and reliable. 

🛠️ Empowering you with more self-serve tools
 

This year, we’ve introduced new self-serve resources to make it easier for you to stay informed and in control:

• Change Log in the Help Center: Quickly catch up on all the latest updates and improvements to the platform. The change log provides a monthly snapshot of what’s new, so you never miss a release.
• Trust Center: Need access to security reports and certificates? Our new Trust Center allows you to request these documents directly. You can also sign up to receive updates on Typeform’s security program, keeping you in the loop with confidence.

Here’s to another year of building smarter, more engaging, and more impactful forms with Typeform