Hi community,
I have a questionnaire which readers of my book are directed to so they can get some useful insight before they begin reading. I have noticed that the drop off rate on this new form (that has the same welcome screen as my previous version) is 89% - which seems crazy. These are qualified folks who will have a copy of my book in their hands.
Can anyone give me a steer on any best practise of what to avoid or include?
I have edited it slightly to make it super simple and brief. I do ask for an email address in order to get the summary of insights at the end of the questionnaire, but that is the next screen and that’s a 25% drop off.
Should I move the email ask until just before the end of the questionnaire? would that make a big difference?
Any other advice from people who have encountered a similar situation?
Many thanks :)